Homa is a brand that brings the timeless beauty of Persian culture into the modern world. Inspired by the glory of Iran’s monarchy era and the rich heritage of Persian art, Homa creates home and fashion accessories that blend tradition with contemporary aesthetics.
Brand Identity
Homa’s moodboard captures the brand’s essence: a blend of timeless elegance and cultural heritage. The vintage blue doors symbolize gateways to Persian artistry, while touches of gold evoke the opulence of Iran’s monarchy era.
The baby blue reflects serenity and the charm of Persian tiles, while gold adds a regal, luxurious touch. Together, this palette embodies Homa’s identity: blending rich history with modern sophistication to bring Persian-inspired elegance to everyday life.
Product Design
Every piece tells a story—of intricate craftsmanship, vibrant patterns, and the elegance of a bygone era, reimagined for today’s lifestyle.
From luxurious textiles to statement fashion pieces, Homa is where heritage meets innovation, offering designs that transform everyday spaces and wardrobes into expressions of art and history.
The design process at Homa begins with a deep dive into Persian art, culture, and history. Each collection starts with research and inspiration drawn from iconic elements such as vintage architecture, royal motifs, and traditional patterns.
Once a concept takes shape, I create moodboards and sketches to visualize how these influences can blend with modern design aesthetics. Colors like baby blue and gold are carefully selected to reflect the brand’s identity—serene yet opulent.
The Shahnameh of Shah Tahmasp / Metropolitan Museum
The Shahnameh of Shah Tahmasp / Metropolitan Museum
Advertising
Homa’s online presence captures the spirit of modern elegance intertwined with Persian roots. Bold yet refined, it tells stories of cultural rebirth through vibrant visuals and expressive moments, embodying the fusion of urban energy and Homa’s timeless designs. The original colours stand out against the raw city backdrop, reflecting the brand’s mission to blend history with the pulse of contemporary life. Each post is a window into a world where tradition meets rebellion, art meets fashion, and individuality reigns supreme.
